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BUSINESS CYCLES
Each type of business has 4 cycles:
Development - Growth - Maturity - Renewal.
Network Distribution is now at its growth phase,
in the UK and Europe. Kleeneze is currently completing its
development phase, being poised for huge growth both Nationally
and Internationally during the next few years.
TRADITIONAL FRANCHISING
The growth phase for this type of operation in the UK was
in the early 80’s after a period of fringe activity
whilst it gathered credibility. During 1984 UK franchising
was at 800 million, by 1990 it was 5.2 billion, the explosive
growth has taken place here. You may be familiar with the
traditional franchise costing from a few £l,000’s
to £100,000’s. I think you will agree that most
people do not have the skills and capital to succeed in their
own business. Neither would they want to make the kind of
investment which would put their home at risk. Franchising
of course, restricts growth as areas are usually designated.
NETWORK DISTRIBUTION / DIRECT SHOPPING
A proven low cost start up linked to a larger company. A similar
concept to franchising but at a fraction of the cost.
- THE PEOPLES FRANCHISE -
A franchise which anyone can do and succeed at. Quite simply
Network Distribution is at the same phase of development that
franchising found itself in the early 80’s - SET TO
EXPLODE - destined to become the next business trend. A simple
way in which people can work from home to develop their own
income levels. It works essentially through bypassing the
retail shop etc. therefore putting the profit back into the
distributor’s pocket.
A new exploration for the entrepreneur but perhaps
more relevant, a way for many to dramatically increase their
disposable income.
In today’s society a secure income
- a job for life - is no longer available from conventional
employment. If you have suffered redundancy, particularly
if over 40, you will know just how tough it can be. Plus of
course most people will admit to being dissatisfied with their
level of income, especially in relation to free time.
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